WooRank – SEO Tools & Reporting Platform
What is WooRank and what can it do for you?
WooRank describes itself as “a super fast, super easy-to-use SEO audit and digital marketing tool” – and it is. Trouble is, it’s one of many such tools and, as such, the decision as to which one to use is, for many marketers, a hard one to make.
Why? Well, in my opinion there are just too many of these tools out there and, at the end of the day, there is little to choose between them. Many of them offer the same, or very similar, facilities and very few have anything which makes them truly unique. Some SEO tools are free of charge, or minimal cost, whereas others, like WooRank, are not.
WooRank provides all the usual suspects when it comes to functionality – keyword research, rank tracking, SEO site audit etc etc and it does have a few nice touches which could set it apart from the crowd for some users. I particularly like their WooRank Index, see example below, which analyses which features of a website contribute most to its success and visibility – there’s a few surprises there such as the way it highlights just how relatively unimportant it is to have Social Media pages, (no I don’t mean that you shouldn’t have them, just that they are probably not as important as you might think they are when trying to rank your website in the search results).
WooRank isn’t cheap, it starts at £59 per month and has some fairly low limits at that price. They do offer 14 days free trial but they want your card details before you can have it so be sure to cancel before the 14 days are up or you will incur a charge.
What you should definitely do, however, is get their free Chrome extension – that will give you some great analysis of the websites you are researching at no charge – bargain.
WooRank is a competent package so far as it goes but others such as WooRank, Raven Tools and others deliver more for the same, or similar, money – see our SEO Resources Page.