SOCIAL MEDIA MARKETING

Do you advertise on Instagram? Do you want more leads? Instagram lead ads let you collect valuable contact information from potential customers without pushing them off of the platform. In this article, you’ll discover how to set up lead ads on Instagram.

Knowledge Base

Similar Content – Content Marketing for Better SEO

If you think that SEO is complicated and involves acquiring multiple backlinks to your, site it may be time to reconsider - with Similar Content you may be able to rank highly with content instead...

A/B Rankings – Intelligent SEO Tools

A/B Rankings is a suite of Search Engine Optimisation tools, with emphasis on the target site's content and how well its pages are optimised for those keywords and phrases that are important to it....

Surfer SEO Content Analysis

Surfer SEO - there’s a better way to do on-page SEO Manual analysis of your organic competition take too much time. We know that, because we’ve been doing SEO for the past thirteen years. Surfer SEO...

Tribe – Build online communities.

Tribe is the most powerful and flexible solution to build integrated and branded communities. Tribe lets you create a highly immersive community site where your customers can ask questions, share...

Textau – Social Media Marketing Automation

Textau provides growth automation to scale your business faster You can use Textau to Generate new leads, contant them quickly and effortlessly, and improve you knowledge of your users. All the...

Hopin – Online Event & Webinar Platform

Hopin - not just another webinar platform Hopin is the first all-in-one live online events platform where attendees can learn, interact, and connect with people from anywhere in the world. Now that...

LiveWebinar – More Than Just Webinar Hosting

LiveWebinar - The Webinar Platform that has Everything LiveWebinar is a comprehensive webinar hosting and management package that delivers your seminars, meetings, training sessions and other...

Be.Live – Live streaming platform

Be.Live is a live streaming platform that enables you to create professional standard live streams.Livestreaming is becoming more popular as a great way to promote your business and answer...

Switchy – retargeting url shortener

Switchy is a url shortener that is designed for use in remarketing campaigns.There are quite a few url shorteners around so the introduction of another, in itself, does not get me that excited....

Onesignal – Push Notification Marketing

OneSignal is a leading provider of customer engagement services including mobile push, web push, email, and in-app messages.If you are looking for an effective way into push notification and other...

Airship – Push Notifications & SMS Platform

https://www.airship.com/ AirshipWhere To Find Ithttps://www.airship.com/Product TypePush notification & SMS marketing platformPaid/FreePaid, Various OptionsFree Trial AvailableYesPriceNot...

Push.World – Re-engage customers with automated push notifications

Increase retention and recover lost sales with push.world.The growth in the use of push notifications by businesses in order to promote their products seems to be exponential and Push.world is a...

Relay That – Builds Professional Marketing Creatives

Relay That - The Easy Way to Create Powerful Ad CreativesRelay That is a clever, easy to use design platform for creating visually appealing and consistently high-converting images that are...

BirdSeed – Website Engagement Tool

Keep Visitors on Your Site For Longer - With BirdSeedBirdSeed fills a need that many website owners don't even know that they have - the need to keep people on their websites for longer and to...

SlideShop – Slide Template Library

SlideShop - Powerpoint Templates & Tools Slideshop is a great idea that has been effectively made real by a team of talented designers and, no doubt, a team of first class marketing and...

TubeBuddy – YouTube Channel Optimisation

TubeBuddy - The YouTube Marketer's Ideal Companion TubeBuddy is a YouTube Channel marketers ideal gadget. It lets you optimise and manage your YouTube channel without having to commit major mantime...

Clearout – Email Reputation Management

Improve & Protect Your E-Mail Sender Reputation with ClearoutClearout is an email cleaning and maintenance platform, with a Catch-all email verification facility, that enables you to instantly...

How To Generate Leads With YouTube Ads

How to Generate Leads with YouTube Ads  Most small business don’t have a huge marketing budget. Sounds familiar, right? Advertising is expensive. You want the money you spend to stretch as far as...

Copywritely – SEO Content Software for Pros

Copywritely helps you make your content perfect for both people and search engines.Check content for SEO issues, get tips how to fix them, rewrite text and publish updated content.What Is SEO...

Vaizle – Social Media Management & Analytics

Vaizle - Social Media Analytics & Competitor Monitoring Vaizle is a Social Media monitoring, analytics and reporting platform that lets you monitor your Social Media performance against that of...

Alli AI – SEO with Artifical Intelligence

Alli AI - Use AI to Optimise Your WebsiteAlli AI claims to be the first Search Engine Optimisation platform to make use of AI - but is it?Yes, we think it probably is, although we are expecting...

Geru – Marketing & Funnel Simulation Platform

Introducing Geru - Take the Guesswork Out Of Your Funnels Funnily enough, I chanced upon Geru as a result of a funnel they had running with a Facebook Ad at the top of that funnel. A very special...

WooRank – SEO Tools & Reporting Platform

What is WooRank and what can it do for you?WooRank describes itself as "a super fast, super easy-to-use SEO audit and digital marketing tool" - and it is. Trouble is, it's one of many such tools...

Alexa Browser Extension For Chrome & Firefox

For the last 20 years or so Alexa has been owned by Amazon. The system has, however, been around for longer than that and is well-known for its web traffic and analytics platform that enables...

Adduco Facebook Ad Management & Marketing Insights

What is Adduco and what does it do?Upon first exposure to Adduco you might be forgiven for having a slightly bewildered look on your face. The thought that will be turning around in your...

OptinMonster Review – Pop-Up Forms For Email List Building

Love them or hate them, pop-up forms can often make the difference between losing a potential customer and signing one up for your mailing list - OptinMonster gives you popup power! This...

SimilarWeb Browser Extension

The SimilarWeb "SimilarSites" Chrome Extension can help you to find sites that are similar to the one you are looking at in your browser.Great for finding those websites which are competing with you...

Google Tag Assistant Chrome Extension

Tag Assistant is a free-of-charge Chrome Extension to help you to see at a glance which tags are installed on the target page and whether they are installed correctly. The Google Tag Assistant is...

MOZ Bar Chrome Extension

MOZ Bar is a free-of-charge Chrome Extension to help you to see at a glance the Domain Authority and other data for the website you are viewing.If you have a subscription to MOZ then more metrics...

WebARX – Website Security & Monitoring

WebARX lets you monitor uptime for your websites, blocks attacks and reports when something goes wrong.     WebARX Where To Find Ithttp://link.leadpages.netProduct TypeWebsite...

Instagram Ads – What You Should Know

Digital Marketer's Ralph and Molly give you a breakdown for advertising on Instagram and talk about why advertising on that platform is so important for today’s marketers. They also give...

Lead Generation – Get More Leads For Your Business

How to Get More Leads for Your Business Find out how to attract enquiries to your business using online and digital marketing resources.

Competitor Analysis – Spy on Your Competitors

Spy On Your Competitors - Discover Their Marketing Secrets Competitor Analysis Tools and resources to help you find out who your online competitors are and what they are up to.  

How to Use Facebook Ads to Grow Your Local Business

Using Facebook Ads to Grow Your Local Business While you may see mostly ecommerce or national brands in your newsfeed, Facebook ads can be just as effective for local businesses if you use them...

Generating Leads With AdWords

Heres how to generate leads with AdWords. This is a test article leading to a non-existent podcast, for testing purposes.  

Generating Leads with Facebook

Generating Leads With Facebook - Learn From This Case Study by Digital Marketer's Molly Pitman157,362 leads generated. In 8 weeks. For just $1.08 per lead. All from 1 Facebook campaign!...

7 Digital Marketing Trends You Can’t Afford to Ignore in 2019

Digital Marketing Trends That Could Affect Your Business Who cares about digital marketing trends? If that’s your attitude, I get it. Some trends are here and gone before you even have time to...

How To Protect Your Website Against Hackers – What you need to know!

Protect your website against hackers – just a few things you should be doing. Those who carry out cyber attacks rely on the fact that business owners, like you, are not doing enough to protect your...

Optimise Your Website and Turn it into a 24/7 Lead Generation Machine

How to Turn Your Website Into a 24/7 Lead Generation and Sales Machine! Having a great-looking website that represents your company is enough to keep your business healthy and growing – right? -...

How to Choose the Right Social Media Platforms for Your Business

It's More Important Than Ever to Choose the Right Social Media Platforms for Your Business The social media landscape always seems to be changing. New sites don’t pop up every day, but our...

5 Ways to Drive More Customers to Your Website with Content Marketing Campaigns

How to Get More Customers with Well Built Content Marketing Campaigns Online marketers talk about driving customers more than your average Uber driver – and who can blame them? In the online world,...

How Google Reviews Can Affect Your Search Engine Rankings

Is it true? Can Google Reviews Affect Your SEO Rankings? Most of you will already know that local SEO is vitally important for businesses that trade in their local area and have active competitors...

Why Creating a Facebook Group is an Absolute Must For Your Local Business

Creating a Facebook Group - The Foolproof Way to Get Around Facebook’s Page Algorithm In February of 2018, Facebook announced plans to prioritize personal content and de-prioritize content from...

Local SEO – What To Consider When Opening A New Location

When you open a new location for your business there are lots of things to consider and thoughts of local SEO may well escape you - for the time being at least. It’s vital, however, that you have a...

Are Your Website Optimisation Efforts Really Getting the Job Done?

Is Your Website Optimisation Working? Your Google ranking is undeniably important. In fact, research shows that more than half of Google’s traffic goes to the top three ranked websites, and...

Lead Generation with Facebook – 10 Ways to Generate Leads with Facebook

Lead Generation with Facebook - your ten point checklist Social media site Facebook was not intended, at first, to be a means of lead generation, indeed, it started off as a channel of communication...

SEO Marketing Trends That Will Shape Your Business’ Online Presence in 2019

Trying to stay on top of SEO marketing trends is a bit like trying to hit a moving target with a water pistol whilst travelling on a fast moving speeding train, blindfolded. The online marketing...

Facebook Advertising – Common Mistakes You Could Be Making with Your Campaigns

Here's our list of 7 common mistakes you're probably making with your Facebook advertising campaigns When it comes to social media sites, Facebook is, without doubt, one of the main players. Sure,...

6 Winning Content Marketing Strategies for Local Business

Practical and Effective Content Marketing Strategies for Local Business As a small business owner, you know that effective online marketing plays a significant role in the success of your company....

Designrr – eBook Creation and a whole lot more

If you want a powerful yet easy to use ebook creation package, get Designrr. If you want much more than ebook creation, still get Designrr Why? Because Designrr is much more than a simple ebook...

AccuRanker Rank Tracking Tool

Accuranker - a Rank Tracking Tool with a Sense of Humour. I was first alerted to the Accuranker rank tracking tool by someone posting on a forum about how volatile Google's page rankings had been...

Tubics YouTube Channel Optimisation

Tubics YouTube Optimisation & Management Tool As YouTube gradually makes its presence felt as a marketing channel, rather than just a place of entertainment, it follows that it becomes more...

What You Need to Know about Google Posts

How Can Google Posts Help Your Business In Local Search and Beyond? You already know that Google is the search king – but now there’s a new way for local businesses to use it. We’re talking about...

How Facebook Local Search is Becoming a Serious Threat to Google in Local Searches

5 Ways Facebook Local Search is Becoming a Threat to Google in Local Search Have you noticed how Facebook local search is changing? What if we told you that Google might not be as important a...

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YouTube Video Analytics With VidIQ

VidIQ is a clever and useful platform that helps you to optimise your YouTube channel and get great results from your video marketing. Optimise Your Videos On YouTube With VidIQ VidIQ , once loaded,...

Scoop.it Lets You Curate Content With Ease

Content Marketing & Content Curation With Scoop.itScoop.it is a clever and very effective content marketing and content curation platform that enables you to build your website's visibility,...

Social Media Influencer Marketing & Analytics With Klear

Klear is a Social Media Marketing & Influencer Location platform that combines comprehensive social media page analytics with an influencer identification service that enables you to search for...

Amazon Keyword Research With Helium 10

Helium 10 is an Amazon keyword research tool for those who wish to be more effective with their Amazon sales efforts.Over the years I have dabbled with selling on Amazon with mixed...

Nibbler Website Audit Tool

There is no shortage of website auditing tools out there. Clever little algorithms that crawl the pages of your site and tell you what is wrong. Nibbler is different, not very different but it does...

The growing opportunity for product analytics

Mixpanel continues to grow. In the first half of 2017, we opened two new offices: one in Salt Lake City, and our first international office in London. Across these offices and the others in San...

Mixpanel Analytics

Mixpanel is a two-pronged product. The first prong is an advanced Analytics platform which enables event-driven tracking to take place and to provide you with in-depth analytics of those events....

Competitor analysis: the essential guide for marketing managers

Why would anyone try to put together a digital marketing strategy without first analysing their competitor's strategy? We don't know, it can never work. Here's a well put together argument from...

Wicked Reports – Marketing Analytics & Reporting

Wicked Reports describes themselves as a "subscription-based marketing analytics company." Their proposition is firmly based on the basis of it being good data which drives good marketing decisions....

Venngage – Free Infographic Maker

Venngage is one of the major players in the Infographic maker business and has become a favourite with many users due to its high level of features and the availability of a free account with not...

Tawk.to – Live Website Chat – Tawk.to Review

Tawk.to is a live chat service that anyone can add to their website for free and see almost immediate improvements to their pre-sales and post sales customer service levels - we all want that, don't...

Local Rank Tracking with Brightlocal

Local rank tracking and local SEO in general is a large part of what I do for a living and I was going to write this product introduction in a way that would imply that I had just discovered...

Online Quiz Creator Review

Online Quiz Creator is a better than average quiz creation platform which, for a reasonable monthly fee, including a completely free version with limited capability, enables you to build quite...

Clicky – Realtime Analytics

Clicky is an alternative to Google's Analytics which offers sevel levels of analysis that Google's free package does not provide, we have a full clicky review coming soon but here are the edited...

Lsigraph – LSI Keywords Generator

Lsigraph is a free to use web platform that provides a very useful tool for finding and using LSI Keywords. The LSI in LSI Keywords stands for Latent Semantic Indexing. LSI Keywords are keywords...

Google Similar Pages Chrome Extension

Google released their "Google Similar Pages" Chrome extension way back in 2010 but it hasn't really been widely adopted in my experience despite it being free of charge. I decided to take another...

Tableau – Marketing Data Analysis

Tableau is a software product that provides top end analytics and reporting on data from a number of sources both in-house and in the public domain. It is available as both an in-house or...

Whoisology – Website Ownership and Other Whois Data

Whoisology provide a range of services based on the supply of WHOIS data - the details of who owns , hosts and administers any registered website address (URL). This is a mini Whoisology review -...

SEMrush Free Trial

Find out about the SEMrush free trial SEMrush is the most popular and full-featured SEO tools platform for everything from Keyword Research and Competitor Analysis through to Rank Tracking and...

Whoisology Chrome Extension – Website Ownership Details at your Fingertips

Whoisology provides a free Chrome add on to let you access the registration details of the website you are on. Whois is often mistakenly thought of as the entity responsible for worldwide...

rankingCoach – SEO Coaching Platform

Here's a novel idea - rankingCoach - an automated online coaching system that leads you through the various tasks required to put you up at the top of the Google SERPs - Search Engine Results Pages....

SERPWoo – Advanced Rank Tracking & SEO

SERPWoo is an in-depth rank tracking tool. Now I know that many people agree with me in thinking there are too many keyword rank tracking tools out there, many of which are simply lookalikes of each...

Lead Retention Made Easy! Activate Cold Leads with Calculators

What do you do when a lead turns cold? Do you yawn and forget about it? What if you get 1000 leads a month and 100 of them expire. Not a big deal, you may think. But if this happens every month, it...

Outgrow – Online Quiz Builder, Online Calculator Builder

Calculators & Quizzes: THE NEXT BIG THING IN MARKETING - at least that's the claim being made by suppliers of quiz building software, including Outgrow whose product we are looking at here. They...

Yoast – SEO for WordPress

There can be few WordPress developers out there who have not heard of Yoast. It is one of the most useful plugins for a WordPress site that I have ever found and, just to make it even more...

ReportGarden – SEO, PPC & Social Marketing Reporting Platform

ReportGarden is a comprehensive and versatile SEO reporting tool and dashboard platform which is aimed at both in-house marketers and digital marketing agencies alike. At first glance you'd have to...

SERPs – Keyword Rank Tracking & Other SEO Tools

SERPs, (serps.com)  is a USA company offering a range of paid for, and some completely free, tools for keyword rank tracking and keyword research. I realise of course that you are probably aware...

Social Insider – Facebook Analytics and Marketing

Social Insider is a Facebook analytics platform that addresses a need for Social Media Marketers, and in particular, Facebook Marketers to be able to understand what's happening on their Facebook...

How to Plan Your Course Content

When you’re creating your first online course, there’s a lot to do and it's easy to get it wrong and waste time and effort. Between planning and creating beautiful slide templates and writing...

Teachable – Training Course Creation, Publishing & Sales

Teachable is a popular and highly regarded platform for the creation of online training courses which can then be published on the site using your own domain or one which Teachable supplies. There...

Keyword Ranking Fluctuations: What to Expect and How to React

Rankings fluctuations can be worrying, but they happen to everyone. In this MOZ blog article, founder Rand Fishkin discusses why ranking fluctuations occur, the importance of keeping your cool when...

Pexels – Free Photos, Free Images

Pexels is a free-to-use stock photo and image platform with a good choice of high quality images operating under the Creative Commons Licence. The images on the Pexels site are offered in well...

How To Do Keyword Research in 2017 — Ahrefs’ Guide

Ahrefs.com is one of the go-to sites for backlink data and analysis. They know a thing or two about Keyword Research too - this article is bang up-to-date with current thinking on the subject and is...

62 Free Stock Image Sites And How To Use Them For Awesome Landing Pages

We know that the brain processes visual content much quicker than text, so there will always be a demand for images. Check out this huge list of 62 free image sites from our friends at...

Plixs.com Stock Image Library

Plixs.com is a free image library with a good choice of high quality free images that you can use copyright free under a creative commons license. Here's another free to use image collection that...

Skitterphoto – Free Images For Any Purpose

Skitterphoto is a free to use image library with a great selection of royalty free images, even for commercial use. High quality images for free from Skitterphoto The Skitterphoto website was...

Pixabay – Free Image Library

One of the best known sources for free images - Pixabay - is a real asset to web masters and other creatives in that its contents are released under Creative Commons CC0. This means that it is...

Creative Commons License Update

What Is a Creative Commons License? You've probably seen references to Creative Commons Licensing all over the web. Creative Commons is an easy to use, and totally free, system of licensing images,...

AdButler – Ad Serving Platform

AdButler is a long-established and widely used ad serving platform with a flexible and affordable pricing structure to suit organisations of every size and type.What is an ad serving platform?Good...

Crayon – Competitor Analysis & Intelligence

Crayon is a competitor analysis platform offering some powerful competitive analysis tools with which to examine your competitor's activities online. It's powerful, has lots of features and I was...

TextExpander – Content Creation Tool

TextExpander is a very useful tool for content marketers and others who need to produce quantities of text-based content which comprises, to some extent, of standard text material. It enables you to...

Console Rocket – Enhanced Analytics from Google Search Console

Console Rocket describe their free add-on to Google's Search Console, which is also free, as "Search Console on rocket fuel."That's a fair enough description, I suppose, although you might be...

Leadfeeder – See Who Is Visiting Your Website

Leadfeeder is an extension to your Google Analytics that not only tells you how many visitors your site has had - it also tell you where they work, how long they stayed and which pages they visited....

Thinkific – Training Course Platform

Thinkific is an all-in-one platform for creating, running and, if you want, selling, online training courses. Thinkific has been designed to offer all of the facilities required by Small and Medium...

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